About Me

Hi, I’m Gretchen! As an Art Director and MBA Candidate with 7+ years of agency experience, I specialize in building scalable brand identities that bridge the gap between creative storytelling and complex business objectives. My background
is rooted in driving measurable results, from designing
data-driven packaging strategies for 280+ retail stores to executing hundreds of comprehensive digital, print, and web campaigns. In addition, I’m passionate about leading junior talent to deliver polished and impactful work.

Black and white photo of a smiling woman with straight dark hair, wearing a black turtleneck, against a plain light background.